Megan Morass

Co-Founder & CEO , Full Fat

Megan is the co-founder and CEO of Full Fat - one of the UKs leading creative communications agencies and current UK champion of Diversity & Inclusion. Passionate about business and mental health Megan also hosts “2019s best new podcast” The Slice and has won Management Today 35 under 35. 

Full Fat is a creative communications agency fueled by experiences. From huge events to intimate moments, Full Fat focuses on creating emotional connections and impact in its clients audiences. Leaning into behavioural science, Full Fat’s campaigns spark positive emotions and meaningful connections. Helping audiences remember, share and believe in brands. 

The multi award-winning agency has delivered campaigns for some of the world's biggest brands including San Miguel, Big Drop Brewing Company, Boiler Room and more. It is also, in part, responsible for a number of success stories throughout the ‘experience economy’, from festivals such as Sziegt to Field Day, to traditional experiences with a twist, such as Backyard Cinema and Junkyard Golf. 

Megan’s leadership role within the agency spans internal and external business development, motivation, strategic thinking, insight and financial planning. Alongside her co-founder, Ella McWilliam and Managing Director, Paul Joseph, Megan has successfully steered Full Fat through two financial crises, Brexit, CoronaVirus and more. 

Full Fat has recently been named as PRWeeks Diversity and Inclusion Champion, given its extensive approach to DEI. This is a subject close to Megan’s heart as has depression herself, as such the agency has a Mental Health policy and offers wellbeing days in addition to its holiday allowance.  

Megan is the co-host of a successful podcast, The Slice, which discusses and investigates motivation and positive routine. In 2019 The Slice was nominated as ‘best new podcast’ at The Influencer Awards. 

Megan has a Masters Degree in Creative Writing from Goldsmiths and is currently an active mentor at the university, and comes from a very explorative and persistent background. Her father is a successful inventor and her mother continues to play an integral role in the UK’s understanding of early years learning and development. 

At a young age Megan ploughed her time into independent and creative exploits, starting a greeting's card business at the age of just twelve. 

Megan started her Public Relations career in London agency Idea Generation then moved to Sky Arts. 

Megan has established herself as a key player in the vibrant entrepreneurial scene in the UK, sitting on a number of boards, guiding businesses through the process of growth. One of her favourite subjects is negotiation and money.

Megan has given talks on both PR and communications and the successes, struggles and current world of entrepreneurs. Audiences have included IBM, Her Hustle, Shoreditch House London, Soho House New York, The Trouble Club London and many more.