Son Pham

Being featured in PR Week 30 Under 30 2023, Son's working on a variety of clients at Manifest, from FTSE100 companies to global non-profits, including Reckitt Benckiser, Chivas Brothers, Gousto, Popeyes and Hotels.com. Prior to this, Son specialised in healthcare comms where his work ranged from biotech, mental health to public sector, improving lives and creating positive social impacts for Steba biotech, Roche, the NHS, InsideOut and GBT.    Son tackles the industry's DE&I problem head-on by shining a spotlight on expat PR and comms pros, highlighting inspirational career paths and encouraging entry into the industry with his series The Nomad. He's also a freelance business journalist whose work is featured on The Times and Raconteur.

What tip would you give this years entrants?

"I'm looking for compelling and comprehensive story that highlights their unique contributions and achievements in the field of public relations. I'm particularly interested to hear stories that reflect their dedication to the industry, ongoing pursuit of knowledge, and commitment to delivering excellence in every aspect of their work."